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Privacy policy
Last updated: 08/26/2024
Introduction
This Privacy Policy outlines how UPPPER LLC (“we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit, interact with, or make a purchase from uppper.com (the “Site”) or communicate with us in connection with the Site and our services (collectively, the “Services”). By accessing or using the Services, you agree to the terms of this Privacy Policy.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will update the “Last updated” date and notify you through appropriate channels if required by law.
How We Collect and Use Your Personal Information
We collect personal information to provide the Services, enhance your experience, and meet our legal obligations. The type of information collected depends on how you interact with our Site and Services:
Information We Collect Directly from You
• Contact Details: Name, address, phone number, email.
• Order Information: Name, billing and shipping address, payment information (e.g., card numbers), email, and phone number.
• Account Information: Username, password, security questions.
• Shopping Information: Viewed or purchased items, loyalty points, reviews, referrals, and gift cards.
• Customer Support Information: Details you include in communications with us.
Information We Collect Automatically (Usage Data)
• Device and Usage Information: Information such as IP address, browser type, device identifiers, and interaction with our Services (via cookies, web beacons, pixels, etc.).
Usage Data is used to improve the Site, secure the Services, analyze traffic, and optimize marketing efforts.
Information from Third Parties
We may receive personal information from third-party service providers, including payment processors, fulfillment partners, and analytics providers. This information is subject to this Privacy Policy.
How We Use Your Personal Information
We use your personal information to:
• Fulfill Orders: Process payments, ship products, handle returns and exchanges, and send notifications related to your orders.
• Provide Customer Support: Address inquiries and provide services effectively.
• Marketing and Advertising: Send promotional communications and target advertisements based on your preferences, if you have provided consent or under legitimate interests.
• Fraud Prevention and Security: Detect and investigate fraudulent activities and secure your account.
Compliance with U.S. Privacy Laws
This Privacy Policy is compliant with U.S. privacy regulations, including the California Consumer Privacy Act (CCPA). The following rights apply to California residents:
• Right to Know: You have the right to request that we disclose the personal information we collect, use, and share about you.
• Right to Delete: You have the right to request the deletion of your personal information, subject to legal obligations.
• Right to Opt-Out: You have the right to opt out of the sale of your personal information. While we do not sell your personal information in the conventional sense, certain online advertising activities may be considered a “sale” under California law. To exercise this right, visit our Do Not Sell My Personal Information page.
• Non-Discrimination: We will not discriminate against you for exercising your CCPA rights.
Cookies and Tracking Technologies
We use cookies and similar tracking technologies (like pixels) to provide core functionalities and improve user experience. This includes cookies from third-party services like Google Analytics, Facebook Pixel, and TikTok Pixel, which help us analyze traffic, monitor advertising effectiveness, and personalize content.
You can control the use of cookies through your browser settings; however, some features may be affected. You can also manage your preferences for targeted advertising by visiting the respective platforms (e.g., Facebook, Google, TikTok).
For more details, please review Shopify’s cookie policy: Shopify Cookies.
Sharing Your Personal Information
We share your personal information with:
• Service Providers: Shopify, Omnisend, Okendo, Google Analytics, Facebook Pixel, and TikTok Pixel, among others, to facilitate the provision of the Services.
• Sister Companies: We may share our mailing list with our sister companies to cross-promote products, while ensuring compliance with relevant data protection laws.
• Legal Requirements: To comply with applicable laws or respond to legal requests.
We do not manually transmit any personal information to third parties for purposes beyond those listed above.
Your Rights (U.S. Residents)
You have the following rights under applicable U.S. privacy laws (e.g., CCPA):
• Right to Access: Request details about the personal data we hold about you.
• Right to Delete: Request deletion of your personal data, subject to legal obligations.
• Right to Opt-Out: Opt out of the sale of your personal data (e.g., certain advertising activities).
• Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.
You may exercise these rights by contacting us via the contact details below or visiting our Do Not Sell My Personal Information page.
Data Retention
We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law (e.g., for tax, legal, or accounting purposes).
Security
We take the security of your personal information seriously and implement appropriate technical and organizational measures. However, please note that no system is 100% secure, and we cannot guarantee the security of your information.
Minors
The Services are not directed to individuals under the age of 18. We do not knowingly collect data from children. If we become aware that we have inadvertently collected personal information from a minor, we will take steps to delete it.
Contact Us
If you have any questions about this Privacy Policy or would like to exercise any of your rights, please contact us at:
Email: support@uppper.com
Address: UPPPER LLC, 1700 E Las Olas Blvd, Ste 200, Fort Lauderdale, FL 33301, United States